Sample salesletter format explained

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http://seowolf.org/index.php?topic=74.msg75#msg75

                              The structure of a sample salesletter that you can modify according to your own choice

                                      # Pattern Interrupt
# Core desire question
# Agitate past failures
# Introduce yourself
# High Drama
# Backstory
# Identify the problem
# Epiphany
# Signs Of Success
# Conspiracy
# Rapid Growth
# Case Studies
# Hidden Benefits
# The big lie
# Common Enemy
# Formal introduction
# Pain and Cost
# Ease and Speed
# Main Benefits of your product/Services
# CTA
# Social Proof/ Testimonials
# Make Offer
# Build Value
# Fake price and Emotional cost (How it actually costs much less)
# Emotional Close
# Bonus if any
# CTA(it has two cta, as person might be willing to buy at that point of the salesletter itself)
# P.S. (a secret or disclosure to build more trust)
                                               
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Source: Sample salesletter format explained

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