Episode 72 of 104

Why Loyalty Is Dead and What You Can Do About It

Loyalty is dead — and crying about it won’t resurrect it. In this episode, host Harwin lays out the hard truth: people have endless options, microscopic attention spans, and zero patience for brands that coast on yesterday’s loyalty. Instead of whining that customers don’t stick around like they used to, he breaks down exactly what you can do about it.

You’ll learn why your competition now includes meme pages, TV actors, and cat videos — and how to fight back by showing up more often, across more channels, with genuinely interesting content that adds value. Harwin explains the 21‑day contact rule and why social media algorithms mean you’re probably invisible even to people who already follow you. Beyond posting frequency, he covers structuring real loyalty through membership programs, layered benefits (think Amazon Prime’s value ladder), and subscription models that make leaving more painful than staying.

The SeoWolf Podcast delivers no‑guru, street‑smart persuasion and internet marketing insights you can use today. Hit subscribe and stop mourning loyalty — start engineering it.