🔗 URL Tools

How to Map Old URLs to New URLs

Mapping hundreds of old URLs to new ones by eye is the slowest part of a migration. Let the tool draft the map, then review only the weak matches.

  • 100% free, no limits
  • No sign-up
  • Your data never leaves your browser
  • Results in under a second

Free tool Paste your list — the URL matcher does the rest

The example below is already loaded, so you can see exactly what you get. Replace it with your own list and the result updates as you type.

↪️ Doing the whole job? Build a redirect map → every fix for it, ticked and in the right order

Got a bigger job? The full Notepad runs the same engine on lists of any size — chain this with dedupe, sort and filter, undo any step, and save the whole routine as a recipe for next time.

Example URL matcher: before and after

Before
https://old.com/blog/best-running-shoes-2023/
https://old.com/about-us.html
Second list
https://new.com/guides/running-shoes/
https://new.com/about/
https://new.com/contact/
After
https://old.com/blog/best-running-shoes-2023/ | https://new.com/guides/running-shoes/ | 64%
https://old.com/about-us.html | https://new.com/about/ | 85%

How it works What the URL matcher does

For a site migration: finds the most similar new URL for each old URL by comparing the words in their paths, and outputs “old | new | score” lines ready for Build Redirect Rules.

In a site migration the slow part is working out which new page each old page should redirect to. Put the old URLs in the editor and the new URLs in the second list: each old URL is compared with every new one by the words in their paths (ignoring years, file extensions and filler words), and the closest match is written next to it with a similarity score.

Anything below the minimum score is marked as “no match” instead of guessing, so you can review those by hand. The output is in “old | new | score” form, which Build Redirect Rules turns straight into 301s.

3 steps How to use the URL matcher

  1. Paste your list into the box above — one item per line, and the second list into its own box. Keyword exports, crawl exports and spreadsheet columns all work.
  2. Check the settings and adjust them to your job — the result updates as you type.
  3. Copy the result and paste it wherever it needs to go. Nothing is uploaded, so client and confidential data stay on your machine.

Use it to When to use the URL matcher

  • Draft a redirect map for a site migration or a URL structure change
  • Find the closest live page for every 404 URL in a crawl or Search Console export
  • Map an old product catalogue to a new one when slugs changed slightly

FAQ URL matcher questions

Is Match Old URLs to New URLs free to use?

Yes. Match Old URLs to New URLs runs entirely in your browser, on this page and in the full Notepad, with no sign-up, no limits, and nothing sent to a server.

How accurate is the matching?

It works best when old and new slugs share words. It is a first draft: always review low scores and anything marked no match before you publish redirects.

Can the new URLs be on a different domain?

Yes. Only the paths are compared, so the domains can differ.

Pairs well with More URL Tools tools, all free

Stop fixing lists by hand

The URL matcher is one of the free tools inside Seowolf’s Notepad. Paste a list once, then dedupe, filter, sort, compare and format it in seconds — every step undoable, nothing uploaded, no account.

Open the Notepad — it’s free
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